MasterCard @ Goodwood Festival of Speed 2016
Engage designed an experiential campaign to encourage event attendees to film cars screaming up the infamous Goodwood hillclimb. To incentivise people to share their content, the Priceless Surprises team rewarded people shared with some Priceless experiences, including the adrenaline fuelled chance to take on the hillclimb in a supercar, and a meet and greet with racing legend Stirling Moss.
MasterCard signed up to be title sponsors of Festival of Speed in 2017.
More info about the full campaign here
Nespresso @ America's Cup 2017
As Emirates Team New Zealand’s crew approached the America’s Cup, we brought followers closer to the action with Nespresso. We went behind the scenes, captured key training moments, and used #ASK for fans to engage with the ETNZ crew. We also created an influencer-led campaign for Nespresso, inviting followers to share their #CupMoments for the chance to win prizes.
ETNZ went on to win the America's Cup.
Dove & Rugby World Cup 2015
Dove Men+Care celebrate the camaraderie and sportsmanship of players and fans alike who #scrumtogether at Rugby World Cup 2015.
Engage used archive footage from the RWC alongside Rudyard Kipling’s poem ‘If’ with a rugby twist.
Pepsi for the IPL
We worked with the IPL to promote Crash the Pepsi IPL, the India edition of the global Pepsi Challenge that invited consumers to create 30-second commercials that were aired during the IPL.